Condition Specific
Positive Energy
Energy products are reaching a broader audience, and safety is a priority. If you would like to know who is buying energy-enhancing supplements and products today, there is no one group to target. “The market for energy-enhancing products is diverse and includes various demographics and lifestyles,” said Alexis Collins, director of product & brand strategy, […]
Addressing Joint Health in Pets
Pets have become important members of many American families. In fact, according to Statista, “In 2023, around 66 percent of American households reported that they owned at least one pet, an increase of about 18 percent since the start of the survey period in 1988.” Dogs remain the most popular pet, followed by cats and […]
Formulating for Healthy Blood Sugar
According to the Centers for Disease Control and Prevention (CDC), there are currently 37.3 million diabetics in the U.S., 23 percent of these being undiagnosed. Beyond this startling statistic, there are another 96 million pre-diabetics, a number equivalent to 38 percent of the U.S. adult population. “Diabetics are among the main consumer groups that could […]
Seeing Clearly
Out of the five senses, the sense of sight may be one of the most valued. According to research published in 2019 in JAMA Opthalmology, in a cross-sectional survey of U.K. adults from the general public, sight was the most valued sense. These results suggested that people would on average choose 4.6 years of perfect […]
Good Bacteria
Pandemic worries helped fuel the growth of the probiotics market in several areas. Ingredient suppliers that focus on probiotics have noted increased interest in their products since the start of the coronavirus pandemic, and that interest is for more than the traditional digestive health uses of their ingredients. Reshma Rathi, vice president of operations, Specialty […]
Good Mood Hunting
With the pandemic still raging, many consumers are focusing on self-care and are looking to natural ingredients to help lift their spirits. The COVID-19 pandemic has put a spotlight on several health issues including mental health. Lockdowns, being separated from friends and family, and isolating have affected us all. As we lacked the social interactions […]
Bladder Health
Known to affect sleep, reduce quality of life, and be associated with depression in both men and women, lower urinary tract symptoms are a silent problem for many that natural ingredients can address. Bladder concerns are a hidden problem and much more prevalent than people realize. They can start early in life and often progressively […]
Vision Health
Increasing concern about vision health leads to innovation in the natural ingredient marketplace. The COVID-19 pandemic has forced school-attending children and employed adults across the globe to perform their duties at home, particularly in front of their computer screens. From virtual classroom learning to Zoom meetings with coworkers and clients, there has been significantly less […]
Positive Mood
Increasing concern about mood and mental health leads to growth in the natural ingredient marketplace amid COVID-19 pandemic. Achieving a healthy and positive mood is an important goal toward which many strive. Whether a person suffers from a mental illness or is simply feeling down due to a life situation, anyone would rather feel well […]
Sarcopenia—A widespread concern among the elderly and others holds potential growth for the natural ingredient marketplace
Sarcopenia is a condition characterized by loss of skeletal muscle mass and function. Although it is primarily a disease of the elderly, its development may be associated with conditions that are not exclusively seen in older persons, according to the National Center for Biotechnology Information. “The loss of muscle mass over time, known as sarcopenia, […]
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