Industrious Labs


2022, USA, Industry, Environment

Industrious Labs exists to reimagine the industrial sector not only as a source of job opportunity but position climate-driven solutions as the standard. The logo draws on a familiar motif, the ‘I’ beam, developing this into a distinct monogrammatic form. It’s blunt and immediate, less environmental more industrious but becomes part of a broader story set within the context of a palette of green, grey, brown and environmental imagery and messaging.