Beginners Guide

Easiest Ways To Offer Video Services For Real Estate Photographers

Easiest Ways To Offer Video Services For Real Estate Photographers

With video pretty much taking over social media, you might be wondering if it’s time to up your real estate photography game by offering video services. You also might be a little intimidated.

Luckily offering video services has become much easier than it was in the past. In this article, I’ll discuss 2 very easy ways to start offering video services as a real estate photographer. 

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Easy Ways To Offer Real Estate Video Services

While the idea may seem daunting at first, the reality is that you can start offering video services without investing in expensive equipment or going through another steep learning curve.

It’s definitely a myth that you need professional video equipment to get started. If you own a high-end smartphone, you’re already halfway there. Modern smartphones come with powerful cameras capable of capturing high enough quality video footage to offer it as a service to your clients.

The key here is stabilization. A good gimbal can go a long way in ensuring that your video is smooth and professional-looking. With a few adjustments for lighting and perhaps a mobile app to tweak your settings, you can produce videos that are more than satisfactory for real estate listings.

Take a look at our article Best Phones for Real Estate Photography to see if you’re phone captures high enough quality video.

Another easy way to dive into real estate videography is by focusing only on exterior drone footage. Drones provide an excellent opportunity to capture sweeping, cinematic views of a property and its surrounding areas.

Plus, exterior drone videos can be easier to execute than interior videos, as they require fewer changes in lighting and less staging. Many photographers find that the investment in a good drone pays off quickly, as aerial shots can often command higher prices.

Chances are you’re already offering drone photos anyway, so video is a really easy next step. If you don’t yet have a drone, check out our article Best Drones for Real Estate Photography to get an idea how much to budget.

Using A Phone For Real Estate Video

There are many benefits to using a phone for real estate video. Here are some things to consider if you’re thinking about doing just that:

  1. Low Initial Costs: Most people already own a smartphone with a decent camera. No need for additional investment to get started.

  2. Portability: Your phone easily fits in your pocket, making it convenient to carry around properties without lugging around heavy equipment.

  3. User-Friendly: If you can operate your phone, you can shoot a video. Most smartphones offer intuitive video settings, and there are numerous apps available to enhance your shooting capabilities.

  4. Quick Turnaround: Videos shot on smartphones can be quickly and easily edited using the same device or transferred to a computer for more in-depth post-processing.

  5. High-Quality Footage: Modern smartphones are equipped with cameras that can shoot in high-definition, and even 4K, making them more than adequate for real estate video needs.

  6. Great For Social Media: Since you’ll be filming the video on your phone, it will be perfectly formatted for things like Instagram Reels or TicTok.

Offering Exterior Only Drone Video

If you already own a drone or are open to buying one, exterior drone video is actually quite simple to produce and can be truly beautiful in the right setting. Here are some great reasons to offer exterior only drone video:

  1. Simplified Lighting: Shooting outdoors often means you don’t have to fuss with setting up additional lighting, as natural daylight often suffices.

  2. Less Staging Required: Unlike indoor settings, exterior drone shots usually require less in terms of staging. You’re capturing the property and its surroundings as they naturally appear.

  3. Broad Overview: Drones offer a unique perspective, capturing the property in its entirety and providing a layout view that ground-level photography simply can’t offer.

  4. Operational Ease: Modern drones come with user-friendly interfaces. Features like “follow me” or pre-set flight paths make capturing compelling footage easier than you might think.

Additional Resources

Our articles, 5 Tips to Using Your Phone for Real Estate Photography and Why Real Estate Photographers Need to Offer Drone Services are great reads if you want to keep leaning about this subject.

If you’re just getting started in real estate photography, check out our Beginners Guide. It’s full of helpful articles and tips that will guide you in the right direction as you begin your real estate photography journey.

You can check out our Gear section as well to see reviews and recommendations on the latest real estate photography gear.

If you’re more interested in other resources that can help your real estate photography business, check out our Business Resources page.

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About author
Matthew Digati is a professional Real Estate and Architectural Photographer. Matthew has worked as a Real Estate and Architectural Photographer since 2015 and has photographed properties and projects all over the United States.
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